The travel brand - which was launched by Sir Richard Branson's group in 2010 - has partnered up with leading on-line Autism training company for the hospitality industry aiming to help those who are neurodiverse break down barriers within the industry.

James Bermingham, Chief Executive Officer of Virgin Hotels Collection said: "There is a significant segment of the population missing out on the opportunity to create memories with loved ones due to barriers in accessible travel. It is so important to us to provide a safe and accessible space that allows all individuals the freedom to travel with ease and partnering with Autism Double-Checked was an essential step for Virgin Hotels to make a significant difference and impact for neurodiverse travelers. With the in-depth training and resources they’ve provided our team members, we can now confidently offer neurodiverse travelers the tools they need to create invaluable memories."

To further increase accessibility in 2024, Virgin Hotels has recently launched Hotels with Heart. This initiative offers reduced rates for practice stays at all Virgin Hotels with Autism Double-Checked certifications. This opportunity provides travelers with a meaningful way to test the waters, ensuring a smooth experience before their actual trip.

Guests interested in booking a rehearsal stay can email hotelswithheart@virginhotels.com.

For more information on Virgin Hotels diversity inclusivity commitment, visit https://virginhotels.com/diversity-and-inclusivity/.