In a study conducted by Air China, it was revealed that 25 per cent of Brits surveyed put China as the top of their bucket list, beating out the likes of Singapore, Bali and South Korea.
And it is the Great Wall of China which attracts Brits to the country the most, with 68 per cent wanting to see the landmark on their travels, followed closely behind by the Terracotta Army, which came in second place with 53 per cent and 51 per cent of people want to see the Forbidden City in Beijing.
The poll of 2000 adults also revealed that one in six people would happily try any food in China - including insects.
Hongbing Chen, deputy general manager for Air China Europe, said: "Although it's surprising that so few Brits have travelled to China, it's fantastic to see there is such a strong appetite to travel to the country, and that it's a place where people want to achieve their dreams. To help Brits land their dreams by beginning their journey to China, Air China is pleased to offer premium services on board new, wider air-craft which provide a regular and reliable service between China and the UK. Air China strives to constantly better-serve its passengers and aims to allow travellers to chase their dreams, while also building lasting connections between the UK and China."