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Coronavirus lockdown sees surge in over 55s vlogging

More than a quarter of Brits aged over 55 started creating content at least three times a week during the coronavirus lockdown.

A new study found that there was a 20 per cent increase in content creation amid the pandemic, with a half of Brits now creating content for social media.

Almost 50 per cent of the older generation learnt how to create vlogs in order to keep in touch with their loved ones during the global health crisis, as everyone across the world was forced to be separated from friends and loved ones.

While a third simply did it to pass the time.

The study also found that 1 in 3 aimed to cheer up other people and vice-versa with their videos.

YouTube was the most watched social platform for the Over 55s, with Facebook following closely behind.

Instagram's IGTV was the least popular with 90 per cent of the over 55s stating they did not use the platform.

And 85 per cent claimed to not have used TikTok or Snapchat to upload their content.

Influencer and YouTuber Grace Victory, 30, has revealed what she's been creating during lockdown.

She said: "During difficult times, people will often turn towards creativity, so it is no surprise that people are turning to vlogging. Vlogging is a great way to connect with people all over the world and a fun, authentic hobby. I have been working on a video diary for the last few weeks detailing life since lockdown."

It comes as Sony recently launched its ZV-1 vlogging camera, specifically designed for content creators.

The camera comes with impressive image stabilisation and AI technology to create high quality video.

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