Steve, who built the company with the late Steve Jobs, admitted he isn't excited about the new mobile phone and despite usually being one of the many hundreds waiting to get hold of the latest iPhone, he said he will be giving it a miss this year.
He told CNBC: "I'd rather wait and watch that one. I'm happy with my iPhone 8 -- which is the same as the iPhone 7, which is the same as the iPhone 6, to me."
"For some reason, the iPhone X is going to be the first iPhone I didn't -- on day one -- upgrade to. But my wife will, so I'll be close enough to see it."
Although Steve said he is happy with his iPhone 8, the latest update shares most of its components with the older generation.
The Face ID facial recognition technology may not work in the way that Apple is hoping it will, Steve said, and that technology is one of the two big headline features of the new iPhone X.
Steve's comments just days before pre-orders for the new phone open this Friday (27.10.17) with the new phone being released in November.