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Sainsbury's use F1 technology in fridge aisles

Sainsbury's use F1 technology in fridge aisles

Sainsbury's are using Formula One technology to keep their groceries - not the aisle - cooler.

The supermarket giant has partnered with Williams F1 to install the state-of-the-art aerofoil technology into their fridge sections, which stops the cold air from the fridges spilling out into the aisle and thus will see a temperature rise of around four degrees centigrade for customers shopping in these aisles, making the experience more comfortable for patrons.

These aerofoils will also help Sainsbury's save on energy bills and will see a reduction equalled to the energy generated from over 320 million kettles boiled or 360 million toaster pops-ups.

Paul Crewe, Head of Sustainability, Sainsbury's, said: "By keeping the cold air in our fridges using this technology, we'll see an energy reduction of up to 15% which, when multiplied across all of our stores is a significant amount of energy saved.

"By looking outside of our industry, and borrowing technology from an industry that is renowned for its speed and efficiency, we are accelerating how we are reducing the impact on the environment whilst making shopping in Sainsbury's stores a more comfortable experience."

Whilst Craig Wilson, Managing Director of Williams Advanced Engineering, added: "Our collaboration with Aerofoil Energy is a perfect example of how Formula One derived innovations can have a tangible benefit to the general public, and the environment. This technology has global potential and, the extensive tests we have carried out with the support of Sainsbury's, have shown the significant savings in operational costs and emissions are extremely promising."

The new aerofoil technology will be installed across Sainsbury's stores by summer 2018.

Paul McAndrew, Managing Director of Aerofoil Energy, who teamed up with Williams to develop this technology, shared: "Bringing a new technology to market is extremely challenging, but we have been fortunate to have a great partner in Williams Advanced Engineering and the support of Sainsbury's. This announcement of a mass scale roll-out of our technology across Sainsbury's signals the successful conclusion of several years of extensive development work, which can benefit retailers in the UK and globally in significantly reducing carbon emissions."

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