The updates arrive alongside new data from the Apple Heart and Movement Study, which suggests Apple Watch users are more likely to maintain increased activity levels well beyond January’s infamous “Quitter’s Day”.

According to Apple’s analysis, more than 60 per cent of users boosted their daily exercise minutes in early January, with the majority sustaining those gains through February and March.

Apple is leaning into that behaviour with features designed to turn short-term momentum into lasting habits.

At the centre of the upgrade is a new Fitness+ programme called Make Your Fitness Comeback, a set of structured plans built specifically for people returning to exercise after time away.

Rather than offering standalone workouts, the plans run over several weeks and are designed to be followed in sequence, gradually rebuilding confidence, strength and consistency.

Subscribers can choose from four-week programmes that blend Strength, HIIT and Yoga, with three workouts per week that build on each other.

There is also a dedicated Build a Yoga Habit in 4 Weeks plan focused on flexibility, balance and stress reduction, and a Back-to-Back Strength and HIIT option that pairs two short, high-impact sessions for users who want something more demanding but time-efficient.

A Strength Basics in 3 Weeks course is aimed at newcomers or those restarting resistance training.

To reinforce motivation, Apple Watch users can also earn a limited-edition Ring in the New Year award by closing all three Activity rings for seven consecutive days in January.

Combined with Fitness+’s tight integration with Apple Watch metrics - including heart rate, calories, training load and recovery - Apple is positioning the service as less about quick wins and more about sustainable routines.