The vehicle manufacturer has made the bold decision to announce their "commitment to electrification" by revealing they will stop producing cars with pure industrial combustion engines in favour of electric and hybrid ones.
They announced on their Twitter: "We are committed to electrification, so from 2019 all new Volvo car models will include an electric motor. #VolvoCarsEVs (sic)"
And in a video promoting their plans for electrification, they said: "Volvo Cars is taking a bold step forward, heralding the end of an era for the pure industrial combustion engines in new Volvo cars. From 2019, all internal combustion engines in new Volvo cars will be supplemented with electrical propulsion in the form of mild or plug-in hybrid powertrains ...
"Between 2019 and 2021, Volvo Car Group will launch five pure electric models based on its Scalable Product and smaller Compact Modular Architectures. From 2019, all new Volvo models will come with an electrified line-up."
Whilst Hakan Samuelsson, president and CEO of Volvo Car Group, added: "We are determined to be the first premium car maker to move our entire portfolio of vehicles into electrification. This is a clear commitment towards reducing our carbon footprint as well as contributing better air quality to our cities. We are convinced that the future of Volvo is electric and that's why we have stated the bold commitment to bring out one million Twin Engine cars or all electric cars on the roads till 2025."
Henrik Green, senior vice president of research and development at Volvo Car Group, believe their customers are finally "ready" to adopt this electrification.
He shared: "From 2019, all new Volvo models will come with an electrified line-up. The time for electrification has finally come. The technology is ripe, the price is right and our customers are ready."