The renowned British broadcaster is currently in the midst of a trial that will see World Cup soccer games being shown on its iPlayer using next-generation TV tech.
This time, though, the BBC is going even further by making a small number of games available in 4K to Sky Q subscribers.
Although the technology is seen as the potential future of the TV industry, one expert explained that there have been, and will continue to be, some technical issues along the way.
John Archer, who is a TV reviewer for Forbes and Techradar, told the world-famous broadcaster: "The World Cup streams have suffered a few technical teething problems - stuttering and buffering with some devices.
"[There have also been] a few issues with adapting effectively to broadband speeds that are close to the BBC's 40Mbps and 20Mbps streaming quality 'tiers'."
Despite this, Archer observed that the service's potential is impressive.
He added: "When the streams have worked well, though, the results have been spectacular."
Meanwhile, a spokesperson for the BBC has underlined the value of the trial, saying it has already helped to improve the service.
The spokesperson explained: "The trial has given us valuable feedback allowing us to improve our systems."